Nelly has teamed up with Cheerios to give the cereal a re-imagined look.
Nelly stars in a new commercial for the brand. He gives the bee a makeover and voice change.
This move clearly puts Cheerios in a different market bracket. It appears they are targeting the new hip hop age groups.
I love it. Of course, I love everything Nelly! #CARRYON
Check out the commercial:
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